Knowledge Bench – Practical applications of AI
Thank you to everyone who came along to our latest Knowledge Bench event on Wednesday 24 May. We enjoyed drinks, canapés and chat with a whole host of Data and Marketing Technology experts as well as having some cognitive fun with Watson!
Our focus for the event was AI and Cognitive computing, exploring what it means for the market as well as taking a look at some practical applications of machine learning in action.
We welcomed speakers Derick Wiesner from IBM and David Fearne from Arrow to discuss the topic alongside our experts and heard about some truly innovative projects that are pushing new boundaries in machine learning.
David Fearne, Technical Director at Arrow ECS, gave a fascinating insight into his ground-breaking project, How Happy is London?, a live demonstration of large scale data analytics that has recently seen him win the Software and Services category at the Data 50 Awards.
David also gave us sneak peak at other innovative AI projects underway at Arrow, including a brand new project to see if twitter can predict the general election and an exciting charity initiative based on cognitive computing that is designed to help the most vulnerable in society. He left everyone feeling inspired and opened up a new world of AI possibilities!
We were also lucky enough to hear from Derick Wiesner, IBM Commerce and Digital Marketing Agencies Segment Leader, Europe, who talked through some fascinating real world examples of Watson in action.
- www.thenorthface.com/xps (Let Watson help you select a jacket based on geographical and weather data)
- http://myflavour.knorr.com/en-GB#OGDskztpoQveACrr.97 (Can Flavour help find love, powered by Watson Knorr matched singles based on their food and flavour preferences with some cute results)
- http://gwen-systemu.mybluemix.net/ (The Watson Personality Insights service uses linguistic analytics to extract a spectrum of cognitive and social characteristics from the text data that a person generates through text messages, tweets, posts, and more.)
What was really clear from all our speakers was that AI is here and is already being used in so many ways to help businesses. As David showed us, ‘machine learning is now part of daily life’.
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